2012 NEW MEDIA AND TECHNOLOGY SHOWCASE INFORMATION

The 2012 New Media and Technology Showcase provided leading technology companies the opportunity to present their new products to interested MTS attendees.

For information on the 2013 New Media and Technology Showcase, please email: mpierson@mjpa.com.

 

2012 Sponsored by:

2012 Participants Included:

Moderated by: Tahnee Perry, Director, Marketing, PhoCusWright

 

Adara Media
Adara Media provides advertisers exclusive access to premier travel brands’ 1st party CRM and loyalty data, delivering clients superior digital campaign results. Connect with affluent travel audiences of leading brands such as Delta and United Airlines, Marriott Hotels, Kayak and more.

Advertisers are able to target actual purchasers using our TruAudience profile bank, currently boasting over 170M comprehensive customer profiles. In addition, our TruPrecision audience targeting platform makes this rich customer purchase data actionable by identifying the best possible media opportunities across display, video, and mobile.

With Adara Media advertisers can target actual purchases, preferences, lifestyles, life stages, and even long term buying patterns, all far more accurate than targeting inferred intenders based on browsing behavior. Whether you’re trying to elevate brand perception or initiate a response, Adara’s exclusive audience, customer insights, and media targeting expertise ensure your brand receives the most effective and efficient campaigns to achieve your business objectives.

 

Barefoot Technologies Corporation
Barefoot is the most innovative browser-based reservation and asset management systems in the rental industry. The system has the distinction of being the first and often the only program in the industry to offer full customer relations management, innovative social media, revenue management, packaging, denial tracking, auto OTA letters and many other unique capabilties.  We have become a standard for those who are trend setters in the industry and those who desire to dominate their market with unique functionally. For more information, please contact Edward Ulmer at 603-428-6255, ed.ulmer@barefoot.com

 

HomeAway
HomeAway Software for Professionals is the proven leader in vacation rental software, web marketing, and business innovation, with the widest selection of products, services, and industry partners to meet your business needs. SoftwareInfo@HomeAway.com & http://software.homeaway.com/vacation-rentals

 

Mountain News
Mountain News Corporation is a 45-year old media company specializing in covering snow sports and summer mountain travel. The company publishes OnTheSnow, the most visited snow sports Web site in the world with a Nielsen audited 3.5 million monthly unique visitors. OnTheSnow is published in 15 international markets and 9 languages. The company also produces MountainGetaway, a popular site for summer mountain travel in North America, UK, and the German speaking markets. Mountain News has headquarter offices in California and Innsbruck, Austria. Visit MountainNews.com or email sales@mountainnews.com for more information

 

TripTV
TripTV is an integrated travel video marketing company that offers suppliers, agencies, producers and advertisers an effective rich media marketing solution. Our full range of services include professional production featuring our Cinematic Travel Experience™ that creates compelling visual stories, mass travel video aggregation and syndication through The Travel Store®, a best-of-breed hosting and video streaming platform, and most recently, the Dimension Portal, a self-service video channel that allows customers to view the entire content library and customize and build players and playlists for their website. We are strategically focused on delivering the promise of convergence between web, television and mobile to our customers, ensuring they can leverage their video marketing and strategies across all channels and verticals. With offices in Denver and Vancouver, TripTV works with clients from production to video syndication, distribution and monetization. For more information, please visit www.TripTV.com.