Alison Hoyt is a Senior Project Manager for STR (STR, Inc.). Alison designs custom data dashboards for clients, using Excel modeling techniques. She assists with new subscription-based report and product development. Alison serves as a liaison between STR’s Colorado office and STR’s international headquarters in London, overseeing the collection and input of annual profitability data for approximately 2,000 hotels. Alison earned her bachelor’s degree from Cornell University’s School of Hotel Administration and graduated with distinction. She is a frequent presenter at industry conferences and meetings.