Chris Adams is a committed traveler, tourism marketer, history buff and Kiwi in any particular order. Chris is Head of Research and Insights at Miles Partnership, a marketing agency focused 100% on travel and tourism with 90+ city, state and national tourism clients in North America and Asia - Pacific. Chris is also co-Founder and a Board Member of the ‘Travel Care Code’ a not for profit committed to reducing the impact of travel on the environment and communities.