for destinations and resorts marketers


Destinations@MTS is an executive level event during the Forum. Sessions are interactive and take advantage of the expertise in the audience from resorts and destinations around the world. Intimate by design, D@MTS includes approximately 100 people focused on destination and resort marketing growth, trends and best practices enabling attendees to take advantage of opportunities and meet challenges head on. 

D@MTS features The Executive Think Tank. Brief presentations are followed by "table talk" — a lively debate and discussion forum where delegates engage, deliberate, and present new ideas to an attentive audience.

2018 content featured:

Design Thinking for Destination Marketing - What is Your Next Challenge? 
Every destination has its challenges. And one could argue that they keep getting more complicated or even that there are a new breed of challenges - open, complex, dynamic, and networked— and require a different response. Design thinking for destination marketing is a method for practical and creative problem solving that evolved from fields as varied as engineering, architecture, and business. At its core, design thinking involves understanding people's needs and developing creative solutions to meet those needs. This session is an interactive, principles-based journey that applies design thinking to help creatively solve your DMO’s next big challenge.
Presented by: Guillermo Mazier, CEO, Atlas Advertising

Your Funding: The Best Defense is a Good Offense
Join an in-depth discussion about how to fund your destination. Business Improvement Districts (Community Assessments) have been a common method for funding. Hear about the success of TBIDs (Tourism Business Improvement Districts) to help promote the destination using assessments on lodging, restaurants, retail and even lift tickets. After a presentation, engage in discussions about how you approach funding for your destination.
Presenters include:  
John Lambeth, President and CEO, Civitas
John Urdi, Executive Director, Mammoth Lakes Tourism

Google and DMOs: How DMOs can Partner in the Google Content Landscape
Google launched in July 2017 a new partnership program for DMOs to review and contribute content across Google’s platforms. The program, which is supported by Miles Partnership, allows DMOs to enrich their destination’s content for travelers and claim credit for interactions across the huge Google eco – system including Google Search, Google Maps, Google Street View, Google My Business Listings, Google Trips and more. 8 months on what are the results, what is the experience of participating DMOs and what are the opportunities for the future?
Presenters include:
Chris Adams, Head of Research & Insights, GM - South Pacific, Miles Partnership
Sven Tresp, Global Program Manager, Streetview, Google

Understanding All of Your Inventory Is a Mission For All of Your Community
Whether a lodging unit is professionally-managed, owner-managed, a little of both, or none of the above, its presence needs to be known. But that’s just the first step. Thinking about lodging units holistically as they enter and leave the short- and long-term marketplace is the key. In this session we’ll take a look at who’s interests are served by the varying status of a bed and why destination-wide buy-in is a recipe for success.
Presented by: Tom Foley, VP of Business Intelligence, Inntopia 



Two ways to join DestinAtions@MTS:

If you represent a resort, hotel, lodging property or DMO from anywhere in the world, and are focused on marketing, take advantage of this unique element of the MTS Forum featuring dynamic and interactive content. This special upgraded Forum package includes the following:

  • Complimentary admission to D@MTS

  • Hosted lunch during D@MTS

  • Complimentary post-D@MTS Happy Hour

FORUM VIP UPGRADE with DESTINATIONS@MTS (for other Industry Guests) - $495 USD
If you are NOT a resort, DMO, hotel or lodging property take advantage of this unique element of the MTS Forum and the target audience it represents for your business. Or, ask about sponsorship opportunities. This special upgraded Forum package includes the following:

  • Complimentary admission to D@MTS

  • Hosted lunch during D@MTS

  • Complimentary post-D@MTS Happy Hour

2019 Sponsors